Updated on 2025/05/29

Information

 

写真a

 
SATO AKIKO
 
Organization
Faculty of Economics Department of Business and Technology Management Associate Professor
Title
Associate Professor
Contact information
メールアドレス
Profile
多国籍企業の国際ビジネスを、政治経済学やグローバル全社戦略の視点で、調査、分析することを専門領域としている。教育では、国際経営、アジアの産業と企業を担当している。研究では、国際ビジネス、戦略経営、多国籍企業、新興国市場、制度の問題、を専門として、実証的アプローチに取り組んでいる。特に企業に直接アプローチし、深く掘り下げるケーススタディに取り組んでいる。世界は広く、沢山のビジネスチャンスが転がっている。地方の中小企業も世界に進出する時代である。しかし、チャンスもリスクも国際規模になる為、しっかりとした準備、特に綿密な戦略を練ることは喫緊の課題である。ダイナミックな国際ビジネスの世界、特に複雑な新興国市場の制度環境において、日系企業を中心とした勝ちパターンを追求している。

Research Areas

  • Humanities & Social Sciences / Business administration

Research Interests・Research Keywords

  • Research theme: Internationalization process and global strategy of multinational enterprises (MNEs)

    Keyword: Japanese MNEs, Internationalization of firms, Global strategy

    Research period: 2018.9 - Present

  • Research theme: Institutional issues and non-market strategies in emerging markets

    Keyword: Institutions, emerging markets, non-market strategies

    Research period: 2018.9 - Present

Papers

  • Causal mechanisms of COVID-19 disruptive effects on liability of foreignness and the emergence of new firm-specific advantages Reviewed International coauthorship

    Akiko Sato, Andrei Panibratov

    International Business Review   32 ( 4 )   2023.8   ISSN:0969-5931

     More details

    Authorship:Lead author, Corresponding author   Language:English   Publishing type:Research paper (scientific journal)  

    There is the need for comprehensive research on the disruptive effects of COVID-19 on international business (IB) in preparation for future disruption. However, we know little about the causal mechanisms of the phenomenon which impacted IB. Based on a case study of a Japanese automotive firm in Russia, we investigate how firms tackle institutional entrepreneurship with firm-specific advantages to overcome the disruptive effects. Consequently, the pandemic increased institutional costs due to greater uncertainty in Russian regulatory institutions. To manage this, the firm developed new firm-specific advantages to deal with the increasing uncertainty of regulative institutions. The firm united with other firms to motivate public officials to advocate for semi-official debates. Our study contributes to extending intersecting studies on the liability of foreignness and firm-specific advantages through the lens of institutional entrepreneurship. We propose a holistic conceptual process model of the causal mechanisms and a novel construct for new firm-specific advantages.

    DOI: 10.1016/j.ibusrev.2023.102142

    Scopus

    Open data URL: https://www.sciencedirect.com/science/article/pii/S0969593123000422?via%3Dihub

  • Transforming the liability of outsidership into assets of outsidership: a comparative study of Japanese automotive subsidiaries in Russia Reviewed International coauthorship

    Akiko Sato, Andrei Panibratov

    Asia Pacific Business Review   30 ( 1 )   72 - 93   2022.5   ISSN:1360-2381 eISSN:1743-792X

     More details

    Authorship:Lead author, Corresponding author   Language:English   Publishing type:Research paper (scientific journal)  

    This study investigates the mechanisms that transform the liability of outsidership into assets of outsidership. Debates on transforming the liability of foreignness into assets of foreignness have been emerging, but transforming the liability of outsidership into assets of outsidership remains unclear. Drawing on organizational learning perspectives, we provide a comparative study of Japanese automotive subsidiaries in Russia. We suggest that advanced economy multinational enterprises in emerging markets benefit from local networks with a local partner but not from non-experience-based firm-specific advantages. Our study contributes to current debates in the literature by presenting the novel concept of ‘assets of outsidership’ and discussing the mechanisms of this transformation.

    DOI: 10.1080/13602381.2022.2079280

    Scopus

    Open data URL: https://www.tandfonline.com/doi/abs/10.1080/13602381.2022.2079280

  • Revisiting the concepts of liability of foreignness and liability of outsidership from foreign subsidiary management perspective Reviewed

    Akiko Sato

    Vestnik of Saint Petersburg University. Management   21 ( 1 )   19 - 46   2022.6   ISSN:1605-7953 eISSN:2587-5868

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    Authorship:Lead author, Corresponding author   Language:English   Publishing type:Research paper (scientific journal)   Publisher:Saint Petersburg State University  

    The concepts of liability of foreignness and liability of outsidership have been central in international business research. The Uppsala model explains that firms often face obstacles and opportunities in management practices in a host market when internationalizing abroad. International business scholars discussed these concepts redundantly but vaguely in the literature. Only a few literature sources defined and utilized the concepts clearly over the last decade, however, it has not been demonstrated how the key constructs help to explain firms’ foreign subsidiary management. Therefore, the study reconsiders the concepts and identifies a proper utilization of the concepts in the texts drawing on an intensive systematic literature review in the leading international business and strategy journals from 2011 to 2021. The study also analyzes the articles in which the authors find ambiguous and overlapping use of the concepts by clarifying key constructs as identifiers. The study integrates defensive and offensive options for overcoming liability of foreignness and liability of outsidership into our conceptual model of operational structures from the foreign subsidiary management perspectives. The study contributes by providing a novel intensive literature review of the concepts over the last decade; by clarifying the key identifiers to distinguish the concepts in the leading international business and strategy journals; by proposing newly integrated conceptual models of defensive and offensive options from foreign subsidiary management perspectives with the focus on intra-organizational structures for operational aspects.

    DOI: 10.21638/11701/spbu08.2022.102

    Repository Public URL: https://hdl.handle.net/2324/7360329

Professional Memberships

Class subject

  • アジアの産業と企業

    2025.10 - 2026.3   Second semester

  • プロジェクト演習

    2025.4 - 2026.3   Full year

  • グローバル経営

    2025.4 - 2025.9   First semester

  • 国際経営

    2025.4 - 2025.9   First semester