Kyushu University Academic Staff Educational and Research Activities Database
List of Presentations
Yasushi Togo Last modified date:2020.10.14

Professor / Social System Design / Department of Design Strategy / Faculty of Design

1. A Study on R&D Projects of Health-related Products and Services Developed by Living Labs in France. CONG, Shan. TOGO, Yasushi. The 3rd International Conference on Healthcare, SDGs and Social Business., [URL].
2. TOGO, Yasushi. CONG, Shan., Needed Functions on Co-Creation Environment of R&D Projects for Elderly People : Focus on Living Labs in France and Japan, The Society of Project Management, The13th International Conference on Project Management (ProMAC2019), 2019.11, [URL], Health of elderly people is now an economic and social issues, and it is required to solve the issues by innovation in healthcare and independent living. This paper focuses on Living Labs that is known a new way of managing innovation processes, and aimed to derive challenges of when apply to a Science Park development. As a result, a Living Lab could be the possibility of playing a pivotal role in promoting a Science Park development, and it was presented its key functions, and that the importance of project governance..
3. A Study on Service Design for Elderly People in Living Labs of Forum LLSA in France. CONG, Shan.TOGO, Yasushi. Japan Society for the Science of Design, 5th Branch, Research Presentation in 2019. .
4. A Study on Service Design for Elderly People in Living Labs of Forum LLSA in France. CONG, Shan.TOGO, Yasushi. Japan Society for the Science of Design, 5th Branch, Research Presentation in 2019..
5. A Study on Formation of Frailty Prevention Exercise Service by Industry-Government-Academia Collaboration: Focus on Viewpoint of Private Business Operator. TOGO, Yasushi. Society for Design and Art Fusing with Science and Technology..
6. A Study of Wide Area Tourism Design Utilizing Ancient Cultural Heritage: As using a case of Heritages of Countries of "Wa-Jin" that Interacted with " Lelang or Daifang Commandery". TOGO, Yasushi. Japan Society for the Science of Design, Proceedings of No.66 Research Presentation Conference..
7. This paper presents the strategic approach for forming the health-related research and industry cluster centered on a Living Lab at an around area of an academic research city, focused on Living Labs that were payed attention in Europe as a new concept of open innovation. At first, it drew the goal vision of the science park development by using the backcasting method, next from the case study it discussed about importance about creating research results that are globally noteworthy and its commercialization, its industrialization. Next, it considered about the ways of realization and also development partners which were familiar with the area. In addition, it also discussed the establishment of Living Labs, the policy of strengthening the function, the possibility of creation of business related to prevention of frailty from the survey results of industries necessary to form health-related clusters..
8. Yasushi TOGO, Challenges on Development of Healthcare-related Science Park utilizing Living Labs: Focus on Roles and Key Functions of Living Labs toward Kyushu University Science Park Plan, The Society of Project Management, 2018.11.
9. Yasushi TOGO, Consideration on Living Support Services for Elderly People: focus on services of condominium management companies, Asia Digital Arts and Design Association, 2018.11.
10. Design Fields contributing to Health Promotion: Focus on promotion activities by provider-viewpoint, and user benefits: This paper discussed the relationship between health promotion activities and design fields through a literature survey on the concept, definition and activity subjects of health promotion, of as the new concept, presented by WHO 's Ottawa Charter (1986). As a result, we presented that there are ten activities by viewpoint of health promotion provider, and showed that there were many design fields that can contribute to those activities..
11. This research investigated the past theory on psychological behavior processes such as response hierarchy model which has been studied for a long time in the marketing field, then examined the relationship between the characteristics of skin care and the past theory, and self skin care, and it presented a conceptual framework on the psychological behavior process of self health management..
12. Basic Study on the Life Consciousness of the Healthy Elderly 2– Design for Services to Increase the Quality of Life.
Abstract : In this study, we performed a survey regarding awareness in daily life among healthy elderly people as a basic study for designing services to improve elderly quality of life. Participants were 3798 aged between 60 and 74 years living in Tokyo or in one of the seven prefectures located on the island of Kyushu. The survey was carried out by means of web questionnaires regarding the participants’ enjoyment, worries, and purpose in daily life, and specific day-to-day activities relating to them. The data were used to examine and extract various elements from elderly’s everyday consciousness..
13. This paper is a discussion on a design approach of regional-brand product development with students through collaboration research between a university and a local government. As a case study, I focused on the project “Regional-brand Product Planning and Design Study using Ancient Tomb Motif “with Fukutsu City (Fukuoka Pref.). In conclusion, I found out some issues from the viewpoint of student participation in research after I conducted following approaches: (1) Workshop in class, (2) Character and naming design by students, and (3) Existing product survey by students. They are considerations for students in research utilizing lessons, protection of student's rights, and intellectual property rights..
14. Trial of PM Simulated Experience Education to Graduate School Students of Design Business: This paper is the report on the trial of PM simulated experiences education aiming to acquire PM knowledge and experiences in only half year, toward graduate school students who learn design business though they have not social experiences very much..
15. The purpose of this paper is to explore Information and Communication Technology (ICT) based self- healthcare services in Japan and discuss the design strategy for service innovation. This paper reviews previous studies of technological validation of wearable devices for self-healthcare, and finds that they present an opportunity for the development of related services. However, unsustainability and lack of demand continue to hamper development. To address these problems, it is necessary to analyze the current situation of services and establish available standards for evaluation of these services. We conduct a survey to identify what services are needed, and chose smartphone applications as the target of this study. The market is segmented by using items drawn from the Quality of Life Scale developed by the World Health Organization (WHOQOL-BREF). Market gaps such as psychological healthcare, and environmental healthcare are identified. Applications are summarized into two types: closed and open. This study suggests that open applications are more favorable. To achieve the goal of self-healthcare, a strategy to impr, [URL].
16. Research on the Life Consciousness of the Healthy Elderly Male Living Alone.
17. Ryoichi Tamura, Yasushi Togo, Desirable Functions and Features of Living Space Products as Revealed by College Students: Toward the Creation of HEMS-supported Services, Kansei Engineering and Emotion Research Conference (KEER 2016), 2016.08, In conjunction with the increasing sophistication and further diffusion of networking and mobile communications devices, attention has been turning to “life logs,” or records of how people behave in daily life. Here, Home Energy Management Systems (HEMS) provide a device framework for the collection of information on indoor living, and the Green Policy Platform presents numerical targets, including installation of HEMS within all households by 2030. As of 2011, the domestic diffusion rate was less than 1%. In our research, which we hope will serve as a starting point for the creation of appealing HEMS-supported services, we asked a number of college students to try out living space products within their residences In this paper we also consider approaches that would encourage the continued/sustained use of such products..
18. Basic Study on Social System Design for to Build Export Promotion Platform of Local Foods and Products: Case Study of Pertinent Organizations Activities in Northern Part of Kyushu.
19. Basic Study on the Life Consciousness of the Healthy Elderly: Design for Services to Increase the Quality of Life.
20. A Study on PM Process of Regional Resource Discover Project for Creation of New Industries in Local City -Case Study on Presentation Materials of Raw Produce for Natural Cosmetics by JCC based in Karatsu City-: This study is to propose of the efficient PM process of regional resources information materials for gaining cooperation of stakeholders of the discover project of regional resources to promote the new industries creation in local cities..
21. Ryoichi Tamura, Santosh Basapur, Shigeru Furuya, Yasushi Togo, Fundamental research on university students' awareness and behavior related to energy conservation - Toward the creation of services that utilize HEMS, 6th International Congress of International Association of Societies of Design Research 2015, 2015.11, Fundamental research on university students' awareness and behavior related to energy conservation - Toward the creation of services that utilize HEMS, Abstract:
We targeted university students as near-future consumers to investigate their awareness regarding energy savings and the power-saving behaviors they engage in their daily lives. This allowed grasping their current status and suggested services utilizing a HEMS that will lead to power-saving behaviors.
We found no regional differences among Japanese university students with regards to power- saving intention or power-saving implementation intention, but found international differences with exchange and U.S. students. By examining Japanese students living alone in terms of the state of 5 clusters of power-saving implementation intention and comparing the extent of engagement in power-saving behaviors, we found that power-saving behavior was reduced for actions that were troublesome to implement or for which it was difficult to see power-saving effects. This implies that services utilizing a HEMS to increase implementation of such behaviors should consider accommodation of the sense of cost, sense of scope, and sense of execution ability factors extracted for power-saving implementation intention..
22. Yasushi Togo, Hyesook Kwon, 地域資源の本格的見直しとグローカル視点による地方都市の再生デザイン戦略, Baekseok University: 白石大学校, Korea, 2015.10, 日本の人口問題の影響を大きく受ける地方都市が抱える諸問題を概観し、地方都市において地域資源の本格的見直しとグローカル視点で活動している事例研究から地方都市の再生デザイン戦略のポイントについて論じた。.
23. Yasushi Togo, Hyesook Kwon, 地域資源の本格的見直しとグローカル視点による地方都市の再生デザイン戦略, 2015 Korea Institute of Spatial Design (第13回韓国空間デザイン学会), The Asan Institute for Policy Studies: 牙山(アサン)政策研究院, 2015.10, 日本の人口問題の影響を大きく受ける地方都市が抱える諸問題を概観し、地方都市において地域資源の本格的見直しとグローカル視点で活動している事例研究から地方都市の再生デザイン戦略のポイントについて述べ、その後、佐賀県と唐津市などが進めている化粧品産業集積構想を事例にその概要と今後の課題について論じた。.
24. Yasushi Togo, Ryoichi Tamura, Hye Sook Kwon, Akinari Matsup, Proposal on Scheme of Regional-Industry Activation for City Program Management, プロジェクトマネジメント学会第8回国際会議(ProMAC2014: 8th International Conference on Project Management), 2014.12, [URL], This paper by holistic approach proposes the innovative scheme of regional-industry activation for planning the activation program of local cities through finding the whole structure and required-functions of regional industry.
Local cities in Japan had many regional activation experiences through various projects. For example,from the 1960s to the early 80s, local cities have invited and built factories from outside the area. Then they constructed theme parks in the 80s. But the bubble economy collapsed around 1990, and then almost cities have been mired in a lengthy recession. Meanwhile, various new methodologies for activating regional industry have been studied. The recently keywords of regional revitalization including Asian countries are the regional branding, the 6th industrialization and the industry-university-government cooperation. However in many studies of regional-industry activation, most researchers extract partial elements considered to have contributed to activation from case studies, and aim at formulation of the new methodology through reorganization of elements. But the total of partial elements is not necessarily expressing the whole picture.
In conclusion of this study authors consider important to understand the whole structure of regional industry first, and found that RIA-Scheme has the useful possibility as the template when regional policymakers think about policies of the regional-industry revitalization..
25. Yasushi Togo, Ryoichi Tamura, QOL Service Model for Advanced HEMS, 4th International Service Innovation Design Conference (ISIDC 2014), Damai Puri Resort & Spa, Kuching, Malaysia, 2014.10, [URL], QOL Service Model for Advanced HEMS: This paper by heuristic approach proposes the new basic concept process-model for designing useful services of a home energy management system, HEMS, which can raise the quality of life, QOL, of persons who live in a smart house.
HEMS in Japan have been paid attention to after the Great East Japan Earthquake on March 11, 2011. HEMS are the one that can control homemade-electric-energy, home electronics and a storage battery with a smart meter. However the adoption rate of HEMS remains still about 10% of houses because it is expensive to consumers although an effect of energy saving. The main issue considers HEMS have not valuable services exceeding its cost. Hence to solve this issue, authors considered it is important to propose the new concept map of HEMS to designers of companies who cannot find out useful services yet. That concept is the QOL service model of HEMS that utilized lifelogs.
In conclusion, it turned out the QOL service model has two possibilities to students who are not learning service design. They are the possibility that the model that utilized lifelogs is useful to understanding the service definition, and is useful to designing innovative service of the advanced HEMS.
In conclusion, the paper has described the availability and scope of this model through an experimentation of the industry-university co-creation project. And it turned out that this model is useful for students to understand the relation between life-logs and HEMS, and to understand the state of a consumer changes when a consumer got a service, and that students can propose many ideas of service easily..
26. A Basic Study on Social System Design Scheme for Contributing to Sustainable Regional-industry Activation:
Many studies of regional industry activation extract partial elements considered to have contributed to activation from case studies, and researchers aim at formulation of the new methodology through reorganization of the elements. However, the total of partial elements is not necessarily expressing the whole picture. It is important first to understand the whole structure of regional industries. Hence, by holistic approach, this study considers the relation between a series of process of regional products, which consists of a materials-production process, a production process and a distribution process, and the functions to participate in each process. In conclusion, this paper shows the activation scheme of regional industries..
27. This paper describes the design methodology "QOL service model" of the innovative service design which can raise the quality of life in a smart community and smart houses in near future. And then it describes the experiment of a co-creation learning on service design education with that model and a persona technique. In the some research project of the student groups with this model and the life-log-map, a student's understanding of the service design on a smart house and a smart community could deepen, and a student came to be able to propose the idea of an innovative service design easily..
28. The Roles and Issues of Certification System for Local-product Brands.
29. Yasushi Togo, Yu-Chao Tai, Hye Sook Kwon, Role of City Brand Strategy as City Revitalization Program Management, ProMACシンポジウム2013(プロジェクトマネジメント学会国際大会2013), 2013.11, [URL], This paper is the basic study on the roles of City brand strategy to develop the new design method of City revitalization program by referring the method of program management. City revitalization program is planned and formulated by representatives of various stakeholders including small/medium companies, local organizations and a local government. The purpose of this study is to present the relation between City brand strategy and City revitalization program, to present current situations of City revitalization projects in Kyushu, Japan, and to present the new role of City brand strategy as City revitalization program. In consideration the paper shows the new four significant functions as the role of City brand strategy to gain the successes of the local revitalization with various stakeholders of small/medium companies, local organization and etc. in local society. They are the organization function, the co-creation function, the sharing function of a same goal and the platform development function for City revitalization program management, which are obtained via the process of formulating of City brand strategy..
30. Yasushi Togo, Institutional Design of Local Product Branding ~Consideration on Role and Functions of Local Product Brand Council via Case Study〜
, 第5回国際デザイン学会連合国際会議(IASDR 2013), 2013.08, [URL], In activities of local-product branding for a local revitalization in recent Japan, the local brand kyogikai organization (Council) composed of various stakeholders of a regional society has become an important organization that bears a large role in planning, executing and evaluating of various projects for the local industrial revitalization similar to a board in a company. This paper shows the discussion points of the institutional design concerned to the roles and functions of the council of the local-product branding for the local revitalization through the case study of some typical local government in Japan..
31. A Study of Recommendation Information Formation Process Model on Local Specialty Goods in Consumer’ s Mind. ~ Applicability Case Study of Recommendation Information on Local Specialty Goods in Fukutsu-City Residents-consciousness-investigation to Fukutsu-local-brand Evaluation System ~
Abstract: The objective of this study is to present the improvement method of the local-brand products evaluation system to the local government and to concerned parties as social system design, which focused on the recommendation information on local specialty products by the citizen. The paper presents the recommendation information formation process model on local specialty goods in consumer's mind, and then presents the applicability of the model to improve the local-brand products evaluation system through the case study..
32. In promoting of the local revitalization program, the Kyogikai (conference) is an important organization that plans, executes, and evaluates various projects in a regional society. This paper is the study that the role of the Kyogikai (conference) in the local revitalization program and the point such as the organizations are considered from the viewpoint of the organization management..
33. Togo Yasushi, Organization Design of Council for Local Branding Activity - Service Organization as Development, Nurturing and Promotion of Local Brands -, The 3rd International Service Innovation Design Confere4nce 2012: ISIDC 2012, 2012.10, Many local governments in Japan are paying attention to local branding to increase the number of tourists, and to activate regional industries, but they have some problems. The objective of this study is to present the most appropriate organization design such as a council for local branding which is development, nurturing and promotion of the local brands. This paper was compiled from the literature research, the interview research, and my experiences of two projects of local branding. And this study has clarified the causes of problems in the general organizations of local branding such as councils that is based on the tough inspection approach. In conclusion, to solve the problems of past general organizations based on the tough inspection approach, it was found that the organization of the local brand certification council should have three functions based on the concept of nurturing that are the function of citizens’ participation, the function of development and the function of promotion. And it is proposed that the new service organization such as the council would be able to making special working group such as farm products, marine products, processed foods and etc. for different purposes such as development or promotion as necessary..
34. Togo Yasushi, Proposal on Initiation Process Improvement of Local Branding Program Management, ProMACシンポジウム2012(プロジェクトマネジメント学会国際大会2012), 2012.10, The purpose of this study is to present the proposal concerning the initiation process improvement in the local branding program management that achieves the goal of some projects of the local branding activities. At first in this study, it has pointed out that the local branding activities are the program management consisting of some projects and that because there are various stakeholders in the local branding projects the first project is most important. And next, it has pointed out that the representatives of stakeholders should be participated to the local branding strategy committee, and make the common target through the discussions at the committee to lead the success of the local branding. Then, it has presented the relationship between the input documents and the output documents of the establishing process of the local branding strategy committee. In conclusion, it has presented the eight phases on the establishing process of the local branding strategy committee as “Method of the initiating process improvement of the first project in the local branding program management”. It is expected that the knowledge of the result of this study is useful for the municipality that plans the local branding strategy project..
35. Classification of Local-food Brand and Application Case.
36. A Study on Quality Management of Local-food Brand-Formulation Guideline of "Requirement for Recognition of Local-food Brand as Local Brand "-
This study offered the guideline of "Requirement for the recognition of the local-food brand as the local brand " as quality criteria of the work product of Project Quality Management for a local branding project of a local agency..
37. Issues of PM Education for Graduate School of Design.
38. A Study of Project Organization of Local Branding in the Municipality.
39. A Study of Design Methodology on Local Brand of Foods~Focus on Design Elements of Regional Properties~.
40. A Study about Criteria of Local Branding by Local Government Service.